My experience of being a bicycle courier

Janelle Ward
5 min readMay 13, 2022

*This story was originally written in June 2021 while I was an employee at Just Eat Takeaway.com.

I’m riding a bicycle in Leiden, The Netherlands. I’ve done this a thousand times before but this time, I’m on an e-bike and a giant orange bag is on my back. The rain pours down and soaks through my jeans and shoes. Water drips from my helmet into my eyes. The wind whips across the road and for a second I think I’m losing my balance. I can’t see the directions because the phone mount case is fogged over. I have three minutes to deliver the food order in my bag and…

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Janelle Ward

I write about how user insights transform tech companies. 20+ years evangelizing research. 30+ years calling out the elephant in the room. janelleward.com